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Markstats | Growth Marketing Agency

Marketing for Real Estate Agencies

Marketing for estate agents that
wins more instructions

Sellers choose the agent they trust most. We make sure your agency is top of mind before they even call another.

What a customer sees when they search
estate agent near me
SponsoredYour Estate Agencyestateagent.example.com
best estate agent my area · Trusted local experts · Free quotes
Map resultsYour Estate Agency · 4.9 ★ (127)
Open now · Serves your area
sell my house fastestate agent near mebest estate agent my area
The Problem

The Best Agents Deserve
The Best Instructions.

You know your area inside out. Growing your instruction count means reaching sellers before your competition.

01
££

Sellers Compare Before Choosing

They check online reviews, market appraisals, and previous sales before contacting agents.

02Too many
slow weeks?

Online Portals Own the Buyer

Rightmove and Zoopla dominate property search. You need to win the instruction first.

03
£££

Hybrid Agents Compete on Fee

Low-fee online agents erode margins. Marketing lets you compete on results and service.

04You’re invisible
on the map

Your Reputation Is Your Brand

Past sales, reviews, and local knowledge are your strongest assets – if people see them.

Which Platform?

Which platform works best for estate agents?

Winning vendor instructions and attracting buyers need different approaches.

01
Vendor leads

Win vendor instructions

Homeowners considering selling.

Best platforms
Google Search Ads
Meta Ads
SEO / AEO
Time to enquiries
Weeks

Sellers research before committing.

02
Buyer leads

Attract serious buyers

Pre-qualified buyers for your listings.

Best platforms
Meta Ads
Google Search Ads
Google Business Profile
Time to enquiries
Days to weeks

Active buyers move quickly.

03
Local authority

Organic search presence

Rank as the area’s top agent.

Best platforms
Google Business Profile
SEO / AEO
Time to enquiries
Months, then compounding

Authority compounds over time.

04
Past clients

Referral & repeat

Past clients selling or buying again.

Best platforms
Social Media
Meta Retargeting
Time to enquiries
Ongoing

Lifetime value of relationships.

Not sure where to start?

We’ll map the right channels to your goals.

From vendor marketing to buyer nurturing, we’ll grow your property business.

Google Ads for Estate Agents

How we win vendor instructions with ads

We target homeowners considering selling, with messaging that positions your agency as the trusted local expert.

1
Vendor-focused campaigns

Ads targeting “sell my house” and “best estate agent” searches.

2
Market appraisal offers

Landing pages designed to capture appraisal bookings.

3
Area-specific targeting

Campaigns focused on your key postcodes.

Searches we block

Estate agent jobs, property courses, and buyer searches.

Competitor positioning

Your sold record highlighted against rival agents.

YP
Your Plumbing Co.Sponsored

Thinking about a new bathroom? Here’s one we finished last week. Get a free quote – we’ll visit, measure and price it the same week.

BEFORE
AFTER
Instant formFree bathroom quote
Get quote
Meta Ads for Estate Agents

Facebook and Instagram for building local authority

Social media campaigns showcasing sold properties, market insights, and testimonials position you as the number one local agent.

SEO & AEO for Estate Agents

Get found on Google and in AI answers – without paying per click

When homeowners ask AI who the best local agent is, we make sure your name comes up.

Area guides and market reports

Content that positions you as the local authority.

Local search dominance

Rank for estate agent searches in every area you cover.

Seller FAQ content

“How much is my house worth?”

Technical basics done right

Fast pages, real estate schema, and reviews.

AI answer
Who’s a reliable emergency plumber near me?
Your Plumbing Co. is a local option that offers 24-hour call-outs across your town and nearby areas. Customers mention quick response times and clear pricing in their reviews.
yourplumbing.co.ukGoogle reviews
Illustration – AI tools choose sources themselves. We make your site the clearest one to cite.
Photos of your van, team and recent jobs
Your Plumbing Co.
Plumber · Heating contractor · Drainage service
Open 24 hours · Serves your town and nearby areas
CallWebsiteBookReviews
Latest updateBoiler service season is here – book yours before the first cold snap.
Google Business Profile

Be the first agent sellers find on Google

Your GBP is your most important listing. Reviews, sold properties, and local knowledge sell instructions.

Social Media for Estate Agents

Posts that win vendor confidence

Sold properties, market updates, and client testimonials build the brand that wins instructions.

Just soldSOLD in 2 weeks, above asking price. Another happy seller.
Market insightAverage prices in your area are up 5% this quarter. Thinking of selling?
Client storyThank you to the Johnson family for trusting us with their move.
How It Works

How we get started

01

Competitive analysis

We map your market, competitors, and where the best opportunities are.

02

Launch vendor campaigns

Ads and content go live targeting potential sellers.

03

Track instructions, not clicks

Monthly reporting shows appraisals booked and instructions won.

Case Studies by Service

Our Work, Service by Service

Pick a service to see the businesses we’ve done that work for — and exactly what we handled for each.

SC
case fileUSA
Pediatric Dental & Orthodontics

Say Cheese Kids Dental & Orthodontics

Full marketing partner from launch to scale — website development, SEO, Google Business Profile optimisation, and paid advertising.

WebsiteSEOGoogle Business ProfilePaid Ads
PT
case fileLos Angeles, USA
Pediatric Dentistry

Party Time Children’s Dental

Built a kid- and parent-friendly website, then ongoing SEO/AEO, Google Business Profile optimisation for local search, and social media management.

WebsiteSEO / AEOGoogle Business ProfileSocial Media
IT
case fileUSA
Healthcare & Therapy

Integrative Therapy

Website development, Google Ads management, and ongoing SEO optimisation.

WebsiteGoogle AdsSEO
NG
case fileUK
Beauty & Wellness

Nail It N Grow

Website development, SEO, and paid advertising across Google Ads and Meta.

WebsiteSEOGoogle AdsMeta Ads
BL
case filePortugal
Bakery & Food

Brownie Lovers

Social media management — content strategy, creation, and consistent publishing.

Social Media
HV
case fileUSA
HVAC & Home Services

HVAC Business

PPC management and Google Ads campaigns to reach homeowners actively searching for HVAC services.

PPCGoogle Ads
ND
case file
WordPress Website

The National Dialectic

Designed and built their website in WordPress, with basic SEO and AEO optimisation.

WebsiteWordPressSEO / AEO
AV
case file
Architecture

Aaim Visuals

Designed and built an architecture website in Squarespace, with basic SEO and AEO optimisation.

WebsiteSquarespaceSEO / AEO
SE
case fileUSA
Septic & Home Services

Septic Services Business

PPC management and Google Ads campaigns to reach homeowners actively searching for septic services.

PPCGoogle Ads
RE
case file
Real Estate

Real Estate Business

PPC management and Google Ads campaigns to reach people actively searching for property.

PPCGoogle Ads
FAQs

Questions estate agents ask us

Yes. Vendors actively search for the best local agent online.

We help you win the instruction before the portal listing begins.

Yes. Campaigns can focus on individual postcodes and streets.

We run separate campaigns for lettings and landlord acquisition.

Get in Touch

Let’s Grow Your Business
Together.

Ready to get more local customers? Tell us about your business and we’ll get back to you within 24 hours with a clear plan.

Free Consultation

No sales pitch. Just honest advice.

Tailored Strategy

Built around your business goals.

Fast Response

We typically reply within 24 hours.

Join 50+ local businesses
growing with Markstats.
Rated 5 out of 5
4.9/5 average rating
Send Us a Message

Book a Free Strategy Call

Tell us about your local business and our team will get in touch to schedule your free consultation.

Your information is 100% confidential.

Secure & Confidential

Your data is safe with us.

24-Hour Response

We’ll get back to you fast.

Friendly Support

Real people. Real answers.